On the Same Wavelength: Science Communication

Not everyone consumes scientific information regularly, so what is necessary when having a dialogue about science/technology with individuals who are not regular followers in their daily lives? What does the public need to know? Scientists and authors discuss the challenges of communicating complex ideas and the opportunities for engaging the public in the fields of science and technology. With Dr. Adam Becker, Nik Money, Dr. Sheila Rowan, Dr. Amanda Hendrix, and SueEllen Campbell. Moderated by Dr. Erin Macdonald. Book sales and signings to follow.